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156 health information on Wikipedia, even as the WWG continues to think about ways to effectively tailor the campaigns for new audiences.

Looking Forward

Looking to the future, the WWG has identified several avenues to expand the reach and impact of #CiteNLM campaigns. Given the success of the fall 2020 virtual edit-a-thon, this format will be repeated in spring 2021. The Wikipedia + Libraries course will also be offered again alongside the spring 2021 campaign. The WWG plans to continue and expand its outreach to LIS students and programs by repeating fall 2020’s outreach campaign and pilot testing a program-in-a-box designed to make it easy for LIS faculty to teach about evaluating and contributing to Wikipedia’s health information in any class where it would be relevant. Finally, the WWG hopes to partner more closely with health sciences students and faculty for future campaigns, as their topical expertise is a largely untapped but promising resource.

The WWG continually takes qualitative and quantitative feedback into account in improving each successive campaign in order to better reach and serve its audiences (see Cowles et al., 2020 for greater detail). It is their hope that as a result, #CiteNLM will continue to engage new editors and empower them to contribute further to the important and ongoing work of improving the reliability of Wikipedia’s health information.

References

Cowles K., Sheppard M., Waltman E., & Wilson T. K. (2020). Crowdsourcing and collaboration from coast to coast: NNLM’s #CiteNLM Wikipedia edit-a-thons. Journal of Electronic Resources Librarianship, 32(4), 267–75. https://doi.org/10.1080/1941126X.2020.1821991

Heilman, J. M., Kemmann, E., Bonert, M., Chatterjee, A., Ragar, B., Beards, G. M., Iberri, D. J., Harvey, M., omas, B., Stomp, W., Martone, M. F., Lodge, D. J., Vondracek, A., de Wol, J. F., Liber, C., Grover, S. C., Vickers, T. J., Meskó, B., & Laurent, M. R. (2011). Wikipedia: A key tool for global public