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184 Secret of the Totem, 1905. This theory still makes naming the center of the problem, but it uses two interesting psychological factors and thus may claim to have contributed to the final solution of the riddle of totemism.

Andrew Lang holds that it does not make any difference how clans acquired their animal names. It might be assumed that one day they awoke to the consciousness that they had them without being able to account from where they came. The origin of these names had been forgotten. In that case they would seek to acquire more information by pondering over their names, and with their conviction of the importance of names they necessarily came to all the ideas that are contained in the totemic system. For primitive men, as for savages of to-day and even for our children, a name is not indifferent and conventional as it seems to us, but is something important and essential. A man’s name is one of the main constituents of his person and perhaps a part of his psyche. The fact that they had the same names as animals must have led primitive men to assume a secret and important bond between their persons and the particular animal species. What other bond than consanguinity could it be? But if the similarity of names once led to this assumption it could also account