Page:The Newspaper and the Historian.djvu/108

 p. 5. The name of a paper varies in different countries at different

times. The early English newspapers weremost frequently named Mercury, with some qualifying appellation. During the French

Revolution, the favorite French name for a newspaper was Journal, while Zeitung is the most common name in Germany. Again, it is its desired clientele that determines the name of a periodical, -- the Gentleman 's Magazine appealed to the reading public, the Athenaeum to those who wished counsel, and the

Knickerbocker and the New England Magazine to sectional inter ests.

Not only does the newspaper have its own business name, but it does not escape the tendency of acquiring from external sources the nickname that to others describes its personality. The Lon don Times was for many years synonymous with " The Thun derer," in allusion to an editorial by Edward Sterling ; the Daily Telegraph became “ Jupiter Junior;" the London Morning Post was long known as “ Jeames,” from the importance it attached to

news in high life ; the Morning Herald and the Standard when owned by the same proprietor used to appeal to each other as independent authorities and were spoken of as “ Mrs. Harris ” and

" Sairy Gamp.” Fraser's Magazine was called “ Regina ” by its admirers, as Blackwood's became “ Maga ” to its owners and con tributors. Disraeli in Vivian Grey nicknamed the Quarterly “ The

Attack -All Review ," while the Edinburgh scarcely lived up to the name he gave it of “ Praise -All Review .” C . D . Warner dubbed The Nation “ The Weekly Judgment Day," while the Vossische Zeitung has been aptly called " Aunt Voss.” The Reporter, started

in Kilmarnock about 1831, was quickly called by the public The Wee Cannon " in consequence of the noise and effect of its re port." ? In college journalism the Daily Princetonian was called

the Printsanything, and the Harvard Crimson was dubbed the Crimesown by the rival comic papers of Princeton and Harvard.

The counterpart is found in the names given by the press to different sets ofmen whose interest in the public welfare has not

been unquestioned. The Nation began referring to the members of the old Republican machine as “ the Boys," later they were

designated as " Johnnies," " Jakes,” and “ Mikes," and still later

' J. Paterson, Autobiographical Reminiscences,