Page:The Natural History of the Newspaper.djvu/5

 Rh newspaper would spring up. For a long time the position of post-master and the vocation of editor were regarded as inseparable.

The first newspapers were simply devices for organizing gossip and that, to a greater or less extent, they have remained. Horace Greeley's advice to a friend who was about to start a country paper is as good today as it was then.

"Begin with a clear conception that the subject of deepest interest to an average human being is himself; next to that, he is most concerned about his neighbors. Asia and the Tongo Islands stand a long way after these in his regard. It does seem to me that most country journals are oblivious as to these vital truths. If you will, so soon as may be, secure a wideawake, judicious correspondent in each village and township of your county, some young lawyer, doctor, clerk in a store, or assistant in a post office who will promptly send you whatever of moment occurs in his vicinity, and will make up at least half your journal of local matter thus collected, nobody in the county can long do without it. Do not let a new church be organized, or new members be added to one already existing, a farm be sold, a new house be raised, a mill be set in motion, a store be opened, nor anything of interest to a dozen families occur, without having the fact duly though briefly chronicled in your columns. If a farmer cuts a big tree, or grows a mammoth beet, or harvests a bounteous yield of wheat or corn, set forth the fact as concisely and unexceptionally as possible."

What Greeley advises friend Fletcher to do with his country paper the city editor of every newspaper, as far as it humanly is possible, is still trying to do. It is not practicable, in a city of 3,000,000 and more to mention everybody's name. For that reason attention is focussed upon a few prominent figures. In a city where everything happens every day, it is not possible to record every petty incident, every variation from the routine of the city life. It is possible, however, to select certain particularly picturesque or romantic incidents and treat them symbolically, for their human interest rather than their individual and personal significance. In this way news ceases to be wholly personal and assumes the form of art. It ceases to be the record of the doings of individual men and women and becomes an impersonal account of manners and life.

The motive, conscious or unconsious, of the writers and of the press in all this is to reproduce, as far as possible, in the city the conditions of life in the village. In the village everyone knew