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 you are gone up, you know. Oh, my dear sir, printing bills are destruction itself. Ours, so far amount to—let me see—10; 52; 22; 13;—and then there's 11; 14; 33—well, never mind the details, the total in clean numbers foots up $118,254.42 thus far!"

"What!"

"Oh, yes indeed. Printing's no bagatelle, I can tell you. And then there's your contributions, as a company, to Chicago fires and Boston fires, and orphan asylums and all that sort of thing—head the list, you see, with the company's full name and a thousand dollars set opposite—great card, sir—one of the finest advertisements in the world—the preachers mention it in the pulpit when it's a religious charity—one of the happiest advertisements in the world is your benevolent donation. Ours have amounted to sixteen thousand dollars and some cents up to this time."

"Good heavens!"

"Oh, yes. Perhaps the biggest thing we've done in the advertising line was to get an officer of the U.S. government, of perfectly Himmalayan official altitude, to write up our little internal improvement for a religious paper of enormous circulation—I tell you that makes our bonds go handsomely among the pious poor. Your religious paper is by far the best vehicle for a thing of this kind, because they'll 'lead' your article and put it right in the midst of the reading matter; and if it's got a few Scripture quotations in it, and some temperance platitudes and a bit of gush here and there about Sunday Schools, and a sentimental snuffle now and then about 'God's precious ones, the honest hard-handed poor,' it works the nation like a charm, my dear sir, and