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Vol. 6

OMEONE recently put it this way: “If you have a dollar and I have a dollar, and we swap, no one gains; we each have a dollar, as before. But if you have an idea, and I have an idea, and we swap, we’re both ahead, for each has two ideas, where he had but one before."

That’s the theory of the Oregon Newspaper Conference.

Twenty-three Oregon newspapers are represented on the program arranged for the fifth annual Oregon Conference, to be held at the Oregon School of Journalism, Eugene, March 23 and 24.

The invitation to the newspapermen and their wives is general. They are wanted both by the University and by

Eugene. The Chamber of Commerce is to be host at the banquet, and the noon

luncheon Saturday is to be given, as usual, at Hendricks hall. As the invitations, already in the hands of Oregon

newspapermen, indicate, all the news paper, trade journal and writing folk are not only invited but urged to come to the

University for the Conference.

Most of the publishers have their organizations in condition to run themselves

until they can get back home from the

The program covers printing, advertis

ing, circulation, editorial, trade journal ism, and writing in general. There is much for the city man; much for the rural editor and publisher.

The trade

and class publication section is new this year, although problems pertaining to this branch of journalism have been taken up

in previous sessions.

While many of the visitors will begin to arrive on Thursday evening, the regular sessions of the Conference will begin at

9 o’clock the next morning. The Con ference will be held in the new home of the School of Journalism, into which the

school is just moving after six months spent in cramped quarters in the old “shack” used since the fire of last Aug ust. One of the features of the Con ference will be the formal dedication of the new building.

Conference. They’ll never miss the time, and, it is expected, will profit both di

rectly and indirectly. Present indications are for the heav iest attendance in the history of the Con ference, although the number attending approached the hundred mark last year. Efforts have been made to arrangeapro gram helpful to everyone who can attend. The testimony of those who have attended previous sessions is, that they have proved valuable as well as entertaining. ' One of the headliners will be William H. Barry, manager of the Tribune Press

of Oakland, California, who will discuss the subject of ideal shop arrangement and efficiency in printing. This is expected to have pertinent pointers for the news paper printer as well as for the proprie tor of the exclusively “job” printing es

tablishments. Following is the program: