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Eugene, Oregon

The establishment of a newspaper man's magazine by the School of Journalism of the University of Oregon should merit the close cooperation and support of every publisher in the state. It is bound to bring the country publishers into personal touch with each other and with the work that the School of Journalism is doing.

Those of us who have steered the destinies of the State Editorial Association in recent years realize fully the benefits of organization, Those of us who are in the printing and publishing business know that we have much to learn and can gain much from inter-communication. There is many a publisher who excels along a particular line, but there is no one publisher who excels in all departments. It is, therefore, the close relation between men and women in the same line of work, that promotes efficiency.

Standard of price and of product in any business is always desirable. Just how to arrive at this standard can be determined only by frequent exchange of opinion as to the best method of handling the various departments of the publishing business.

The State Editorial Association appreciates the work of the School of Journalism. In a very few years the faculty of the Department has built up a wonderful organization that is sure to make its mark in the publishing business in Oregon within the next decade.

The annual round-up of the Oregon editors will be held in Pendleton, July 13, 14 and 15. "See you in Pendleton" has been the closing sentence of newspapermen's letters to one another for several weeks. The pictureseque roundup city of the Inland Empire has its arrangements for entertainment pretty well along toward completion, and committees of the Oregon State Editorial Association are putting the ﬁnishing touches on the formal program, which will help make it a memorable week-end.