Page:Helen Rich Baldwin - Nutrition and Health (1924).pdf/11



ALNUTRITION among children has at last begun widespread interest and attention. A variety of agencies have allied to combat it; articles concerning it are appearing frequently in the press and in popular magazines as well as in medical and educational journals. Health organizations, teachers, nurses and nutrition workers are attacking this problem in earnest. They have already accomplished a great deal toward advancing child health; thousands of children have benefited by their efforts.

In very recent years this movement for promoting better health among children has spread into commercial fields. Business organizations have established health and welfare departments with trained workers on their staffs.

These departments give free service throughout the country to mothers and children who desire authoritative health information. They offer valuable assistance to teachers and nutrition workers who wish to organize health programs by supplying them with literature, posters and materials which can be used to advantage in class work.

The commercial organizations which maintain such health departments are naturally interested in increasing sales of their products. At the same time many of them carry on this health work, not only for the sake of its advertising value, but because of a very genuine desire to promote better health among children.

Believing that he profits most who serves best and that in undertaking this work we were rendering a needful and beneficial service, the Borden Company with its Nutrition Department has taken an active leadership in this movement for improving child health. In fact, it is the Borden Company’s commercial position as leader in the milk industry which makes it possible to carry on the work in a really big way. With greater interest in child health and more widespread knowledge of malnutrition and how to overcome it to attract