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 didn't eat this morning." Those strange fanatics who ostentatiously mortify themselves, inwardly and outwardly, with health biscuits and health garments, battened aggressively on the new food. Earnest, spectacled young men devoured it on the steps of the National Liberal Club. A bishop who did not believe in a future state preached against the poster, and a peer's daughter died from eating too much of the compound. A further advertisement was obtained when an infantry regiment mutinied and shot its officers rather than eat the nauseous mess; fortunately. Lord Birrell of Blatherstone, who was War Minister at the moment, saved the situation by his happy epigram, that "Discipline to be effective must be optional."

Filboid Studge had become a household word, but Dullamy wisely realised that it was not necessarily the last word in breakfast dietary; its supremacy would be challenged as soon as some yet more unpalatable food should be put on the market. There might even be a reaction in favour of something tasty and appetising, and the Puritan austerity of the moment might be banished from domestic cookery. At an opportune moment, therefore, he sold out his