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 bed with a damp cloth. Linen will remain smooth; mercerized cotton will roughen.

"Moreover, as soon as the salesman finds out that you know how to buy linen, he will tell you the truth rather than be caught in an attempt to deceive you. Don't say to a salesman, as some of our customers do, 'I don't know anything about linens, except the kind of pattern I like, so I'll have to depend on you about quality,' Don't confess ignorance and invite deception when you can so easily possess knowledge."

When the linen had been passed from one part of the audience to another, and the excitement had subsided, the buyer of cotton dress goods took the floor to explain the difference in price and values between imported and domestic goods. Like the linen buyer, he contended that the cheaper goods of domestic manufacture wear quite as well and hold their colors quite as long as their imported cousins, the difference being largely in sheerness and in design. There could be no doubt, he admitted, that foreign cotton goods, like mulls, organdies, lawns, veilings, etc., are more finely woven