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 ry's living-room for Mr. Benton, manager of the Dorlon store. On the reading table, Lena, fairly bristling with importance, was arranging the exhibit which had arrived from the store. This included two brands of canned peaches, cartons of rice, tea, sugar, crackers and flavoring extracts and various packages of irregular shape.

"Looks like a private pure food exhibit," commented Mr. Norton.

Mr. Benton proved an interesting and interested talker.

"Personal investigation and experimentation on the part of the housewife are desired by all conscientious tradespeople. In the case of the Dorlon Company, which operates a chain of thirty stores in Greater New York, the buyers desire to give customers the benefit of every possible price-saving. The managers of the stores are equally desirous of keeping customers posted on price changes and market values, but we can not force customers to take a lively interest in saving money, when they prefer to follow the line of least trouble and least resist-